Liz Grinnell by

It’s Springtime! Have you planted any seeds?

Econoprint

Marketing Channels. How many channels do you use on a daily basis to help you reach your customers while reaching your business goals? Spring is the perfect time to plant those seeds and try a couple new ways to market those potential customers.

Here are 5 tips on how up can “UP” your marketing channel game!

PLANT THE SEED
Choose the audience you want to focus on and decide how you’re going to reach them. Use
multiple Marketing Channels to get the best results. Internet marketing is effective, but response rates increase when paired with creative direct mail campaigns and signs.

DIG UP INTEREST
Embrace SOCIAL MEDIA OUTLETS like
Facebook and Twitter. This is a simple way to
engage a large audience, bring more clients to your website, and GET AN INSIGHT INTO
THEIR NEEDS.

GET COLORFUL
Use COLORFUL CREATIVE DESIGN to gain attention and create an experience or a feeling, making your product or organization memorable. Connect with your audience on an emotional level and you’ll have their loyalty.

WEED YOUR LIST
CLEAN UP YOUR MAILING LIST. Validating addresses and removing duplicate entries
improves your organization’s image and saves
you money.

GET MORE GROWTH
Get more growth for your dollar. Signs are a time-tested, low-budget marketing strategy that gets
attention quickly and reaches a wider audience. Whether you’re advertising via banner, exhibit, or
point of purchase, always keep the message SHORT, MEMORABLE, AND CONSISTENT with
other marketing materials.

DID YOU KNOW?
Direct mail remains one of the most widely adopted and effective methods of generating new and repeat business.

There are many marketing channels that you can explore to help grow your business. The above 5 tips can hopefully help get those wheels turning.